In a marketplace where most categories have a sharply exponential unit sales curve as you move up the performance ladder, the 'Video Game Consoles & Accessories' category is relatively flat. Instead of the #1 product having several hundred--and sometimes thousand--percent higher sales units than the average product, in the last thirty days the #1 product ranked by sales (ASIN B01H6GUCCQ | BENGOO G9000 Stereo Gaming Headset for PS4 PC Xbox One PS5 C... by 'BENGOO' sold at $22.99 with 94,384 reviews and a 4.3 rating and selling 3,319 units) has 267.0% more revenue and 11.3% more unit sales than the #10 product (ASIN B09B1L53CB | amFilm Tempered Glass Screen Protector Compatible with Ninte... by 'amFilm' sold at $6.97 with 7,442 reviews and a 4.7 rating and selling 2,983 units). This signals opportunity for products which can hit par, and category leadership for those brands who understand how to outperform.